ANALYSIS OF HOSPITAL MANAGEMENT STRATEGIES FOR NATIONAL HEALTH INSURANCE USING THE TOTAL QUALITY MANAGEMENT METHOD

MELVIN RIZKI ALHAMED; Ermi Girsang; Sri Lestari Ramadhani Nasution

doi:10.30602/jvk.v11i2.1820

ANALYSIS OF HOSPITAL MANAGEMENT STRATEGIES FOR NATIONAL HEALTH INSURANCE USING THE TOTAL QUALITY MANAGEMENT METHOD

MELVIN RIZKI ALHAMED, Ermi Girsang, Sri Lestari Ramadhani Nasution

Abstract

The success of the National Health Insurance (JKN) program is highly dependent on the ability of hospitals to implement adaptive management to changing community needs. This study aims to analyze the management strategy of Graha Bunda Hospital in facing JKN challenges through the implementation of Total Quality Management (TQM). The research uses an explanatory non-experimental quantitative approach with a focus on four main elements of TQM, namely patient focus, teamwork, continuous system improvement, and education and training. Data was collected through the distribution of questionnaires to 150 medical and paramedical staff. The results of the analysis using multiple linear regression showed that three of the four independent variables, namely patient focus (p = 0.002), continuous system improvement (p = 0.014), and education and training (p = 0.008), had a significant influence on hospital management strategies. Meanwhile, the teamwork variable showed statistically insignificant results (p = 0.089). A determination coefficient value (R²) of 0.62 indicates that the four TQM variables together are able to explain 62% of the variation in hospital management. The results of this study confirm that the application of TQM principles contributes positively to improving hospital quality management in the JKN era. Focusing on patients has been proven to be influential in improving the quality of health services, education and training that strengthens the competence of health workers, as well as efforts to improve the system that is sustainable as the foundation for improving services. Hospital management strategies that integrate TQM principles can help improve operational efficiency, strengthen prevention efforts, and provide services that are more responsive to patient needs. The consistent implementation of TQM can be a strategic approach for hospitals in answering the challenges of implementing JKN effectively. The success of the National Health Insurance (JKN) program is highly dependent on the ability of hospitals to implement adaptive management to changing community needs. This study aims to analyze the management strategy of Graha Bunda Hospital in facing JKN challenges through the implementation of Total Quality Management (TQM)

Keywords

Total Quality Management; JKN; Hospital Management; Management Strategy

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DOI: https://doi.org/10.30602/jvk.v11i2.1820